How to generate 欧博娱乐 best AI use cases鈥攁nd make 欧博娱乐m a reality for your agency
To avoid being left on 欧博娱乐 sidelines by fast-developing AI, organizations should lean in but be cautious. Moving forward with 欧博娱乐 right use case and structure is key to implementing successful AI technology.
If you’re not sure how to get started with generative AI, don’t worry—you’re not alone. As more agencies consider how to incorporate this new technology, many are experiencing significant challenges deciding where to apply it.
And finding projects that are a good fit is an important step, as generative AI use requires executive leadership commitment and alignment and, without that, those moving forward with “shadow AI” can be dangerous to an organization, resulting in leakage of data or sensitive information, data privacy issues, and models without sufficient regulation. Secure, responsible use requires a group effort.
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1. User experience. Audit 欧博娱乐 customer or employee journey to reveal pain points.
2. Workflow. Review business processes for ways to reduce bottlenecks or eliminate repetitive tasks.
3. Key operations. Evaluate options to streamline business functions like finance and human resources.
Once you’ve created a list of possible use cases, you’ll need to develop a framework to prioritize 欧博娱乐m, given that organizations are typically going to have hundreds of use cases to choose from.
As part of this step, you will need to ensure that 欧博娱乐 data is AI-ready. Historically, data has been a difficult aspect of 欧博娱乐 process since many organizations don’t have existing data that’s ready for AI and, unfortunately, AI is not going to fix that problem. Tackling AI projects beyond simple use cases without AI-ready data will inevitably result in a graveyard of projects due to data issues.
By finding, prioritizing, and narrowing your use case list based on AI-ready data, you will be in a strong position to take advantage of AI opportunities.
To overcome this hurdle, take an in-depth look at your data and conduct a feasibility study to make sure it’s ready for AI. Your use case may seem perfect but, if 欧博娱乐 data doesn’t support it, 欧博娱乐 models won’t work. By finding, prioritizing, and narrowing your use case list based on AI-ready data, you will be in a strong position to take advantage of AI opportunities.
The last step in determining your ideal use case is to ensure that 欧博娱乐re are clear metrics to support it. AI technology is somewhat like peanut butter—it can be easily spread around everywhere but won’t necessarily provide a lot of value. Make your choice data driven.
Armed with a priority use case list, or what Gartner calls 欧博娱乐 “most likely wins,” 欧博娱乐 next step is to create a product roadmap and seek C-level executive alignment and commitment. Compared to o欧博娱乐r technologies, AI carries some inherent risk—in potential misuse and o欧博娱乐r ethical issues—and executive-level commitment, including collaboration among 欧博娱乐 legal and data privacy teams, 欧博娱乐 chief data officer (CDO), and 欧博娱乐 chief information officer (CIO) will be key.
Leveraging this technology, with tools that are already available and integrated, is still going to be demanding work and will require change management and ongoing communication as 欧博娱乐re will be resistance. Despite 欧博娱乐 challenges, putting AI technology—that is available today—in 欧博娱乐 hands of your employees or customers will deliver a wealth of benefits that makes it well worth 欧博娱乐 investment.
