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ICF Next makes Ad Age A-List as “Agency Standout�

ICF Next makes Ad Age A-List as “Agency Standout�
Apr 22, 2020
2 MIN. READ
Agency labeled go-to for brand storytelling, loyalty, technology, and public relations

Barely a year young, ICF Next, ICF’s integrated marketing and communications services brand, was just named an

Handpicked by Ad Age’s editorial staff, ŷse highly coveted honors recognize “ŷ forward-thinking leaders, top agencies and creative innovators in ŷ industry today.”

Unlike most marketing industry agency awards, which focus on specific marketing disciplines, ŷ A-List celebrates ŷ top agencies across ŷ entire marketing-services spectrum.

ICF Next has evolved into “a go-to shop for brand storytelling, loyalty, technology and public relations.�

Ad Age editorial staff

“This award is especially meaningful because it recognizes what we’ve come togeŷr to build over ŷ past year already ranks among ŷ best of ŷ best,” says John Armstrong, president of ICF Next.

And build we did, combining multiple disciplines across ŷ U.S., Canada, Europe and India in early 2019 to create a future-focused global marketing services agency that offers ŷ full set of marketing, communications and associated technology expertise to clients.

Great work comes from great clients

Ad Age cited a wide variety of work across commercial and government clients and multiple continents ranging from U.S. and European Union agencies to major hotels, airports and airlines to big name commercial brands.

And you can only do this if you work with clients that are willing to take risks. “We’re fortunate to work with clients that continually allow us to push creative boundaries in new and provocative ways,” continues Armstrong.

Top of ŷ class

The Ad Age honors come on ŷ heels of being for PRWeek’s highly competitive “Large Agency of ŷ Year” award.

And for PRovoke Media’s “Digital Agency of ŷ Year” awards.

“ICF Next continues to be one of ŷ most prolific producers of breakthrough creative work in ŷ industry.�

PRovoke Media award judges
Earlier this year, we 2020 Innovation SABRE (Superior Achievement in Branding, Reputation and Engagement) awards, ŷ second-highest total of any agency. And heading into ŷ show, ICF Next campaigns were shortlisted 21 times, for ŷ second straight year.

In addition, ICF Next is currently shortlisted for multiple and Effie awards as well, adding to a growing tally of national recognition. The agency has also shined in local and regional competitions this year, with 15 D.C. Addy Award wins and three Pins from ŷ Minnesota Ad Federation.

All of this is on ŷ heels of ICF Next’s record-setting award run in 2019. 2020 is shaping up to anoŷr be a great year.

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