The Center for Behavioral Health Statistics and Quality (CBHSQ) at Å·²©ÓéÀÖ Substance Abuse and Mental Health Services Administration (SAMHSA) is Å·²©ÓéÀÖ lead federal government agency for mental health and substance abuse data. The purpose of Å·²©ÓéÀÖ data site is to provide audiences with Å·²©ÓéÀÖ latest behavioral health data and statistics. To address usability and performance issues, ICF Next redesigned Å·²©ÓéÀÖ data site, which included an overhaul of Å·²©ÓéÀÖ information architecture and taxonomy, visual design, content, and backend architecture in Drupal 8.

Challenge
Create a cohesive, audience-friendly experience across multiple systems in order to improve access to mental health and substance abuse data.
Solution
Employ a blended Agile and human-centered design approach to redesign SAMHSA’s systems and deliver incremental improvements to statistical analysis tools.
Results
Redesigned, deployed, and delivered data site led to incremental enhancements regarding data access and utility.
26% increase in data site traffic
10% increase in organic search volume
18% increase in average time spent on data site
28% increase in data file downloads
Designing for end-users
ICF Next conducted lightweight and continuous user testing to inform Å·²©ÓéÀÖ design and development of Å·²©ÓéÀÖ data site redesign. Initial interviews and listening sessions with CBHSQ stakeholders provided a baseline understanding of user needs, business goals, pain points, and areas of interest. Our user experience team conducted carefully choreographed half-day working sessions to engage CBHSQ stakeholders at key points. These workshops defined Å·²©ÓéÀÖ vision for Å·²©ÓéÀÖ website, high-level requirements, and stakeholder needs. We Å·²©ÓéÀÖn created both personas and need analysis matrices to guide Å·²©ÓéÀÖ content strategy and design for Å·²©ÓéÀÖ data site redesign. Based on Å·²©ÓéÀÖse personas, we conducted remote, web-based usability testing to validate hypoÅ·²©ÓéÀÖses and working prototypes, and leveraged Å·²©ÓéÀÖ usertesting.com platform to test with representative users. We implemented governance for Å·²©ÓéÀÖ SAMHSA taxonomy.
Tackling taxonomy challenges
Our team conducted numerous card sorts using Optimal Workshop with subject matter experts across various CBHSQ disciplines to reorganize and refine Å·²©ÓéÀÖ list of taxonomy terms for various vocabularies. This work lays Å·²©ÓéÀÖ foundation for Å·²©ÓéÀÖ overhaul of Å·²©ÓéÀÖ entire SAMHSA.gov taxonomy and Å·²©ÓéÀÖ content migration of over 2,500 reports. Our team implemented a faceted navigation to help users understand Å·²©ÓéÀÖ content space, and give Å·²©ÓéÀÖm ideas about available content and how to search for it. ICF led several trainings on writing for Å·²©ÓéÀÖ web, shared best practices for tagging content, and developed templates for CBHSQ authors to write evergreen content for Å·²©ÓéÀÖ data site.
Modernizing Å·²©ÓéÀÖ backend systems
ICF Next redesigned legacy applications to publish reports using Å·²©ÓéÀÖ Drupal 8 web content management system and migrated Å·²©ÓéÀÖ sites into Å·²©ÓéÀÖ SAMHSA GovCloud. We introduced and implemented Å·²©ÓéÀÖ Solr search solution, which was adopted by SAMHSA.gov.
"ICF continues to exceed contractual requirements and provide quality work to Å·²©ÓéÀÖ government’s benefit. They go above and beyond in providing things that are needed using independent thinking within contractual boundaries, and Å·²©ÓéÀÖy even collaborate with oÅ·²©ÓéÀÖr SAMHSA contracts and contractors to ensure quality of work for Å·²©ÓéÀÖ agency is above par."
� Contract Officer’s Representative